Jianwei Hou

Jianwei Hou, Ph.D.

Assistant Professor of Marketing and International Business

Contact Information

Academic Background:

Ph.D. University of Mississippi

Courses Taught:

• Distribution Strategy
• Principles of Marketing
• Seminar

Recent Intellectual Contributions:

1. 2007 International Journal of Business and Economics Perspectives
   "Return Policies in Online Auctions: Evidence from eBay"
2. 2007 Journal of Product and Brand Management
   "Late bidding and the Auction Price: Evidence from eBay"
3. 2007 International Journal of Electronic Marketing and Retailing
   "A Classification of Online Bidders in a Private Value Auction: Evidence from eBay"
4. 2007 International Journal of Electronic Marketing and Retailing
   "Sellers' Quality Claims in Online Auctions: Evidende from eBay"